Kix -- Kid tested, Mother approved.
When I first saw Kix cereal I was pretty excited. Finally, a commercial product that legitimized what I spent hours doing every day. It was all about soccer, from the box to the commercials. This stuff just didn't happen in the 70's. Maybe all the hype was true and soccer really was going to be the next big thing here in the U.S.!
Then I tasted it. This cereal is nowhere near as much fun as playing soccer is. I think I kind of expected a party in my mouth. That's when I looked much closer at their tagline. It says "Kid Tested", but it never says that the kid approved it. His mother did.
I was conflicted about Kix throughout my childhood. Now that I think it tastes okay without a lot of sugar on it, it's too late. Maybe if that "Mother" remembered what it was like to be a kid, my childhood cereal memories would be a lot better.
Soccer is cool!
2 comments:
Cereal is not one of my favorite foods unless it's in chocolate cereal cookies. Then it is scrumptious! Guess I had to eat to much plain cereal when I was growing up.
Now, according to you, Captain Crunch was something else. It was kid approved.
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